ENTREVISTA com autores do Livro EDGE: transformação digital orientada por valor
Sobre o Artigo: Todo mundo sabe que a tecnologia virou de cabeça para baixo o livro das regras de negócios. Mas, apesar de todas as exortações para se tornar digital, há poucos conselhos práticos sobre como fazê-la. O apresentador Mike Mason entrevista os pensadores Jim Highsmith, Linda Luu e David Robinson para ouvi-los sobre seu novo livro EDGE – value-driven digital transformation. O livro descreve um modelo operacional que ajuda as empresas a se tornarem holisticamente ágeis. Abrange cultura, liderança, tecnologia e produtos …continue leitura fazendo download do Artigo.
Autores: Jim Highsmith, Linda Luu, David RobinsonPublicado: MundoPM nº 103 - Fev/Mar-2022
Pág. 41-55
::: Autor do artigo
Jim Highsmith
Jim Highsmith is an Executive Consultant at Thought- Works, Inc. He has 50-plus years’ experience as an IT manager, product manager, project manager, consultant, software developer, and storyteller. Jim has been a leader in the agile software development community for the past two decades. Jim is the author of...
Linda Luu
Linda Luu is a Consultant and Head of Digital Transformation for ThoughtWorks, Inc. North America. She has 20 years’ experience building new capabilities in organizations seeking to respond faster to the shifting needs of customers, in the areas of design thinking, big data and analytics, portfolio management, and agile...
David Robinson
David Robinson is a Principal Consultant at ThoughtWorks, Inc. where he focuses on helping clients drive digital transformation. He is the global leader of the Responsive Organizations offering at ThoughtWorks. David has consulted with large enterprises driving digital transformation in the financial services, transportation, logistics, retail, and entertainment industries...